Singer/Songwriter and full time musician Emma Withers, has built her brand from humble beginnings busking on the streets of London to professional songwriter. Her sound has frequently been compared to Imagine Dragons and Borns, constantly writing music from her sanctuary (little Bedroom in Wandsworth) she has a lot planned for this year and next. Launched under the new name Emma & the Idles she has released a new single ‘Ride or Die’ which you can listen to now.

‘Ride or Die’ toys with the darker side of playful, with a focus illusions and distractions of love. From the position of a woman who feels completely in control and powerful in herself, and furthermore in her situational relationships. Throughout this song, she is toying with someone, seeing how far she can push them, and because of this self-confidence, she’s seeing no repercussion.

Emma explains “So it’s kind of dark and narcissistic in one way and carefree in another, it’s saying that love and or lust doesn’t necessarily have to be this serious thing if you don’t want it to be, you can manipulate it to your whim. This woman is an exaggeration of myself, how I would be if I was a comic book villain maybe, hence the evil ‘snow white’ imagery in the artwork; its tongue in cheek”.

Listening to the single the first thing that really grabs my attention is Emma’s voice, it’s tones, unique sound and magical feel to it really shows through in this single. There is something about the vocals I love and it just instantly makes me listen to every word Emma sings.

Listening to the lyrics it tells the story perfectly and really gets you thinking, I found myself listening to the single and changing my mind throughout about what Emma was singing, it really caused a debate in my head but I love that about a single, something that gets you thinking and right not I need something that keeps my brain thinking.

This is a well-produced single that had been put together with a lot of care and attention to detail, this is not usually the sort of thing I’d listen to but I must admit I enjoyed listening to Emma’s latest single and I look forward to hearing more from the talented singer/songwriter.

A great treat for the ears.

9/10

By Siân Parker

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